Vicenzaoro’s new hall and T.Gold program drive record international turnout
The Italian Exhibition Group show grew visitor numbers as it opened a redesigned Hall 2 for manufacturing exhibitors
Vicenzaoro 2026, the jewelry and jewelry technology trade show organized by the Italian Exhibition Group (IEG) in Vicenza, Italy, saw a four percent rise in total visitors over the September 2025 edition and a nine percent increase in international attendance.
The show drew 1,300 exhibiting brands spanning the jewelry supply chain, from T.Gold’s manufacturing and production technologies to finished jewelry products. A total of 136 foreign countries attended.
International buyer program
A buyer program organized with Italy’s Ministry of Foreign Affairs and International Cooperation (MAECI) and the Italian Trade Agency brought 700 hosted international buyers to Vicenza, plus 210 Italian buyers, for a total of 910 trade visitors, IEG reported.
The Italian Trade Agency has established about 70 offices worldwide under President Matteo Zoppas, which IEG credited with helping expand the program.
“This growth confirms the work carried out during the transitional editions when construction of the new Hall 2 was underway,” said Matteo Farsura, Head of IEG’s Jewelry & Fashion Division.
“Since September ’24, attendance figures from abroad have risen steadily, and now, boosted by T.Gold, they are up by 12 percent despite an increasingly complex and uncertain international context.
“Vicenzaoro is driving the most dynamic markets thanks to its collaboration with the Ministry of Foreign Affairs and International Cooperation and the Italian Trade Agency. A selection process that not only focuses on quantity, but also on a thorough understanding of the exhibiting companies and their target markets.”
