3D Printer HardwareIndustry AnalysisTrends 2024

Skyrocketing Bambu Lab leaves Creality in a sea of printers

Fabbaloo looks at the latest developments in desktop 3D printing, as the market is shaken by the new entry's success

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Canada-based 3D printing news portal Fabbaloo has a unique understanding of the desktop 3D printing market. In the latest series of articles, Fabbaloo’s founder Kerry Stevenson looks at the rapidly changing dynamics in the desktop 3D printing market, with new entry Bambu Lab rapidly taking over market share and leaving competitors such as Creality and others struggling to compete, often weighed down by a large offer of sometimes outdated machines. But let’s go in order.

Skyrocketing Bambu Lab leaves Creality in a sea of printers: Fabbaloo looks at the latest developments in desktop 3D printing A few days ago Fabbaloo reported about Prusa’s battle with Bambu Lab, with the company’s founder Joseph Prusa indirectly accusing the company of improper use of open-source licenses. Now Kerry looks at what other desktop 3D printer manufacturers should do to keep up with Bambu Lab. The article points out how the company appeared on the scene a bit over a year or so ago, with the introduction of a revolutionary 3D printer that took things to the next level.

The main feature, at least as seen from a first glance, would be that their equipment prints far, far faster than other equipment at the time. This quickly generated a series of frantic upgrades from competitors who suddenly found their equipment running as much as 5X slower than Bambu Lab’s. In the past year, many desktop 3D printer manufacturers have released faster equipment. “Sometimes ‘faster’ didn’t mean ‘as fast as Bambu Lab’, but instead meant ‘faster than our previous model’. It is very challenging to quickly crank out a new model that is 5X faster,” Kerry argues.

But some manufacturers did so. Does this mean they have caught up to Bambu Lab? Probably not. In the full article, Fabbaloo tries to answer that question in more detail.

On the other hand, especially after the release of Bambu Lab’s new A1 low-cost system, some of the manufacturers that may risk losing the most market share to the new entry company are leading low-cost Chinese manufacturers such as Creality. In another interesting article, Fabbaloo looks at how the company’s huge lineup of 3D printers may slow it down.

“The company – Kerry argues – has released so many models that it’s hard to keep track of them. Creality has a habit of releasing new machines every few months, leading to quite a long equipment list. How long, exactly, is that list? Honestly, I don’t know, and it’s nearly impossible to figure that out unless one digs through the secret paperwork at Creality HQ.

In the full article, Kerry looks at the various types of 3D printers (well over 50 different models) offered by Creality to better understand the company’s strategy, especially with continuing to support older models and applying small incremental changes to new models. However, he also concludes that Creality could get the job done – probably even more efficiently – with a much smaller product catalog and that so many models do take up room in the mind of its client base.

Such an extensive product offer seems to show that Creality is not as dynamic and quick to adapt to a rapidly changing desktop 3D printing industry as newer companies.

The really big question is: how are sales being affected by these rapidly changing market dynamics? That’s something we are working on answering (together with every possible question you may have on the polymer AM market) in the next edition of our Polymer AM Market report, out in early 2024 [here is the 2021/22 edition].

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Davide Sher

Since 2002, Davide has built up extensive experience as a technology journalist, market analyst and consultant for the additive manufacturing industry. Born in Milan, Italy, he spent 12 years in the United States, where he completed his studies at SUNY USB. As a journalist covering the tech and videogame industry for over 10 years, he began covering the AM industry in 2013, first as an international journalist and subsequently as a market analyst, focusing on the additive manufacturing industry and relative vertical markets. In 2016 he co-founded London-based VoxelMatters. Today the company publishes the leading news and insights websites VoxelMatters.com and Replicatore.it, as well as VoxelMatters Directory, the largest global directory of companies in the additive manufacturing industry.

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  1. Having sone 25 plus printers, I can say Bambu took me by surprise

    I have flsun qqs, pro, v400
    I have ender 3, 3 max, 5 Pro,
    I have geetech a20, t30
    I have prusa mk3
    I have anycubic mini, max, pro
    I have other fdm printers

    I even have resin printers

    And I’ve got 3d print mill (belt), even dual idx (jg artist d) and palette 3 pro (8 colours)

    I have on order the prusa max xl (5 colours) for the last 2 plus years

    Bought the Bambu p1s

    It’s not been off, good speed, fantastic bed levelling, 4 colours (ams unit)

    Just works, incredible

    I have even cancelled my prusa order

    This printer took me by surprise, the flsun v400 is quicker but unless I slow it down some prints will fail

    Worth the money – without a doubt

  2. I’m new to the 3D hobby. I bought 2 printers from Creality. 1st was there Ender 3 V2 Neo, and after learning a lot about the hobby I got my 2nd and got there Ender 3 V3 KE. I have only 6 models printed. So far I do love it. Fast and very good quality. Haven’t heard of this Company till this article. I’ll check them out.

  3. It’s called Relative Competitive Advantage (RCA). If you are not CONSTANTLY trying to improve the RCA of your own products, you will get left in the dust by your competitors. It may happen to Bambo also at some point in the future, if they rest on thier laurels.

    (I have it on good authority that I’m getting an X1 Carbon Combo from Santa. I’ve been a good boy this year!)

  4. I have several printers, different models including Creality. I’ve had to fix and upgrade my Creality printer so much and I’ve barely gotten a few printers out of it since I got it. The biggest issue is bed leveling. It can be a huge pain to level a bed. I recently got a Bambu and I don’t even need to worry about leveling a bed anymore. I save so much time on that alone. Other companies need to either significantly improve their quality of printers or be left in the dust. Creality did make something similar to a Bambu but it’s not a multicolor printer.

  5. Well, that’s what happens when you’re constantly just looking at competitors and “1 upping a single category,” like speed, rather than innovating. They even scrap the name. K1 lmao, a X1/P1 never be.

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