Signify, a world leader in lighting, has successfully completed the final stage of its project with Seoudi Supermarkets, one of the largest and oldest retail chains in Egypt – implementing sustainable 3D printed luminaires across all of its stores in Cairo and the North Coast.
The partnership aims to enhance the shopping experience, increase energy efficiency, provide a financially viable path for other retailers, and transform Egypt’s retail sector – a major contributor to global carbon emissions. Signify and Seoudi Supermarkets collaborated to design and deliver more than 2000 3D printed luminaires, including projectors, and pendants.
The projectors were customized with different light recipes – bespoke decorative 3D printed luminaires that are tailor-made to the specific applications of the supermarket, including Tasty Cheese, Beautiful Bread and Pastries, Keep Fish Fresh, and Enhance Red Meat. The pendants were designed to enhance the fresh look of the Finest Fruit and Vegetables section.
“Our goal is to provide a unique and attractive shopping experience to our customers, while also being environmentally conscious. Signify’s 3D printed lighting solution both met our requirements and exceeded our expectations. It has been a leader in developing sustainable lighting solutions that reduce carbon emissions and energy consumption with over a century of expertise. Working extensively with their team in Egypt, during the past period, has been an incredibly rewarding experience for Seoudi Supermarkets and will allow us to lead the way in retail sustainability and set a new standard for the industry and a more sustainable future,” said Omar Seoudi, CEO of Seoudi Supermarkets.
“Our expertise in 3D printing technology enables us to provide innovative and cost-effective lighting solutions that perfectly meet the unique requirements of our customers, while achieving our carbon-neutrality goals and energy efficiency and contributing to Egypt’s vision for a more sustainable future. The fact that our eco-friendly luminaires are 3D printed using 100% recycled materials truly embodies our shared commitment to sustainability, as the supermarkets can change the luminaires, recycle them, and redesign them at any point within a very short timeframe,” said Mohamed Saad, CEO of Signify in the NEA region.
This is not the first major collaboration between Signify and Seoudi Supermarkets in Egypt. Previously, Signify launched its UV-C lighting devices (as a way of disinfection) in the company’s supermarkets to disinfect all tools, surfaces, and air from viruses and bacteria.