Acquisitions, Mergers & PartnershipsAM Software

L’Oréal partners with AMFG to streamline AM workflows

Stay up to date with everything that is happening in the wonderful world of AM via our LinkedIn community.

AMFG, a supplier of MES and Workflow automation software for additive manufacturing, and L’Oréal have partnered to optimize rapid prototyping workflows in its 3D printing lab. As 3D printing volumes increased, L’Oréal decided to invest in a solution that could support this growth and chose AMFG’s software as its workflow management platform.

“Considering our 3D printing volumes of thousands of parts per year, investing in an additive MES was a natural step for us. We chose AMFG for its broad functionality and the ability to customize it to our needs,” said Matthew Forrester, Additive Technical Manager at L’Oréal.

L’Oréal implemented AMFG’s ordering portal, instant pricing software, and data visualization tools to make it easier for engineers and designers to order prototypes internally. Using AMFG’s ordering portal, L’Oréal’s engineers and designers can easily order and reorder 3D-printed parts, as well as track the status of their orders online.

Matthew Forrester added: “The integration of the AMFG software allows us to automate previously manual and time-consuming processes, such as ordering 3D parts. This, in turn, helps us improve the efficiency of our 3DLabs and ensures that our engineers and designers get the prototypes as fast as possible”.

AMFG software MES to simplify AM workflows

The backend system also allows 3DLab assistants to track incoming requests, evaluate 3D parts using custom pricing formulas, and view designs. The latter allows all team members to quickly check files before placing orders. In addition, using AMFG’s software, engineers can convert files to multiple file formats without having to use any file conversion software and automatically analyze and repair the most common file errors.

The digitization of the order workflow will help L’Oréal automate manual processes, standardize the order submission process and create a better user experience for internal AM users.

Danny Winn, VP of Growth and Innovation at AMFG, said: “Rapid prototyping remains the most common use case for 3D printing. The RP departments of large companies, such as L’Oréal, face many challenges when it comes to submitting and managing 3D printing requests. Our workflow automation software helps reduce the time spent on manual submission tasks and automates the process of analyzing and pricing AM orders. We are honored to partner with L’Oréal and to provide our workflow automation solution that helps them optimize their rapid prototyping workflow”.

Composites AM 2024

746 composites AM companies individually surveyed and studied. Core composites AM market generated over $785 million in 2023. Market expected to grow to $7.8 billion by 2033 at 25.8% CAGR. This new...

Andrea Gambini

Andrea has always loved reading and writing. He started working in an editorial office as a sports journalist in 2008, then the passion for journalism and for the world of communication in general, allowed him to greatly expand his interests, leading to several years of collaborations with several popular online newspapers. Andrea then approached 3D printing, impressed by the great potential of this new technology, which day after the day pushed him to learn more and more about what he considers a real revolution that will soon be felt in many fields of our daily life.

Related Articles

Leave a Reply

Your email address will not be published. Required fields are marked *

Back to top button
Close Popup
Privacy Settings saved!
Privacy Settings

When you visit any web site, it may store or retrieve information on your browser, mostly in the form of cookies. Control your personal Cookie Services here.

These cookies are necessary for the website to function and cannot be switched off in our systems.

Technical Cookies
In order to use this website we use the following technically required cookies
  • wordpress_test_cookie
  • wordpress_logged_in_
  • wordpress_sec

Decline all Services
Accept all Services


Join our 12,000+ Professional community and get weekly AM industry insights straight to your inbox. Our editor-curated newsletter equips executives, engineers, and end-users with crucial updates, helping you stay ahead.