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Brad Kreger appointed Executive Vice President of Operations at Velo3D

Where he will lead all operations activities, including global logistics, manufacturing, quality control, and procurement

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Velo3D has appointed Brad Kreger as the Executive Vice President of Operations to support the company’s goals in production growth, quality standards, and cost reduction. Brad Kreger brings decades of experience overseeing and rapidly scaling operations in hardware production, including tenures at Thermo Fisher Scientific and its subsidiary Affymetrix, and Fluidigm Corporation. He will have oversight of Velo3D’s various manufacturing facilities and their corresponding teams, reporting to Benny Buller, Founder, and CEO of Velo3D.

Brad Kreger’s career has centered around early-stage companies that are scaling the manufacturing of hardware while also making improvements in quality and cost. In his former role as Senior Vice President of Global Operations at Fluidigm, he successfully led strategic initiatives to increase the production of its mass-cytometry technology, and improve the customer experience through operational efficiencies, enhanced infrastructure, and streamlined execution.

Brad Kreger appointed Executive Vice President of Operations at Velo3D - where he will lead all operations activities.
Brad Kreger, Velo3D’s new Executive Vice President of Operations.

“Running global operations at a company that is scaling as fast as Velo3D is an incredible challenge, but Brad is well suited to help us reach the next level given his extensive background working with growing companies that provide highly sophisticated hardware,” said Benny Buller. “I look forward to seeing Brad optimize our operations to accelerate the production of our Sapphire and Sapphire XC printers, increase our manufacturing capabilities, and reach our production goals for 2023 and beyond.”

In his new role overseeing production, Brad Kreger will lead all operations activities at Velo3D, including global logistics, manufacturing, quality control, and procurement. He will also be responsible for managing partnerships with key suppliers while automating planning and procurement processes.

“Velo3D is in a unique position, as its metal additive manufacturing technology is experiencing increasing demand to meet the needs of its customers,” said Brad Kreger. “I’m thrilled to join such an innovative company that is transforming so many important industries in meaningful ways. I am confident we will be successful in increasing the production of the Sapphire family of printers and navigating the growth we’re forecasting in the coming year.”

Since shipping its first production printers in 2019, Velo3D has seen strong growth year-over-year. The company is currently ramping up the production volume of its latest Sapphire XC printer, which provides one of the biggest build volumes in the laser powder bed fusion class of metal 3D printers. In 2023, Velo3D is aiming to increase production of the Sapphire XC printer and lower costs.

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Edward Wakefield

Edward is a freelance writer and additive manufacturing enthusiast looking to make AM more accessible and understandable.

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