3D printed toys move into the mainstream at Spielwarenmesse

The Indian 3D printing specialist company WOL3D is showcasing Vinglits, a line of 3D printed flexible toys, at Spielwarenmesse in Nuremberg. WOL3D produces a range of products, including animals and fantasy creatures, using additive manufacturing and proprietary biodegradable materials. WOL3D cites an annual in-house capacity of up to 600,000 units and is seeking broader retail partnerships. Wigglitz maker ZB Designs recently reported $18m-plus in product line revenue in 2025, expanding its fleet of extrusion-based printers to 600.

Moose Toys backs Wigglitz for broader European reach

U.S. brand Wigglitz is appearing at the fair through Moose Toys, which is supporting wider retail rollout as a distribution partner. ZB Designs, the Utah company behind Wigglitz, will continue to design and manufacture the articulated, plant-based fidget collectibles while Moose leverages its mass-market network. “With Moose Toys serving as our mass retailer distribution partner, Wigglitz’s potential is boundless,” stated Zack Bailey, the founder and CEO of ZB Designs. Craig Drobis, global general manager for partner, preschool and construction brands at Moose Toys, said the company sees “unlimited distribution potential” for the line.

Craig Drobis, global general manager—Partner, Preschool & Construction Brands at Moose Toys, said, “With our long history of success delivering collectible sensations like Shopkins, Magic Mixies, and MrBeast Lab, Moose is uniquely positioned to amplify Wigglitz’s reach across major retailers. ZB Designs has done an incredible job creating the category of 3D printed, fidgety, wiggly collectibles in the two years since they first introduced them. We see unlimited distribution potential and cannot wait to see how big this tiny toy can grow with distribution.”

What buyers should watch

WOL3D’s shift from equipment and materials to consumer products provides the company with an additional revenue stream alongside its printer and consumables business, supported by positive top-line and profitability trends in FY2025. Buyers at Nuremberg will likely look for wholesale tiers, bill-of-materials details on the biodegradable filament, target-age testing, and retail commitments beyond specialty as Vinglits scales production.

The company’s recent filings indicate growing scale. For the year ended March 31, 2025, WOL 3D India reported total revenue of ₹49.32 crore ($5.38 million; ₹1 = $0.0109 on Jan. 27, 2026) and profit after tax of ₹5.59 crore ($0.61 million), up 23% and 11%, respectively, from the prior year’s ₹40.01 crore ($4.36 million) and ₹5.04 crore ($0.55 million). Operating and net margins were 16.4% and 11.6%.